Many businesses place design inside Marketing. Others place it inside Product. Some treat it as a service department. Personally... I think that's the biggest misunderstanding in modern organisations.

In UX/UI design, fictional user personas can seem helpful but often lead us astray in real design decisions. While they may enhance presentations, relying on invented users can create more problems than solutions.

“Perfection can be a graveyard for great ideas!” Whether you're an illustrator, designer, engineer, developer, or founder, it's all too easy to let your projects get buried beneath the weight of perfectionism.