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Ethics in Design: When Aesthetic Beauty Conflicts with Principles
When “looking good” crosses the line into ethical grey areas, we’ve got a conversation on our hands! Let’s delve into the fascinating clash between beauty and principles in contemporary design.

Natalie Viskere
Dec 83 min read


I’m Not Afraid of AI Taking My Job — I’m Excited!
The impact of AI on design and strategy professions: Should we fear it or embrace it? Read the full article.

Natalie Viskere
Nov 252 min read


Do not use User Personas: Design for Humans, Not Holograms!
In UX/UI design, fictional user personas can seem helpful but often lead us astray in real design decisions. While they may enhance presentations, relying on invented users can create more problems than solutions.

Natalie Viskere
Oct 142 min read


Ideation techniques for designers: How to unleash your creativity
Let’s dive into some effective techniques that will ignite your creative thinking and help you uncover groundbreaking solutions. Get ready to unleash your imagination!

Natalie Viskere
Apr 303 min read


Cracking the Visual Code Approach: Branding secrets for modern companies
In this article, we'll dive into one aspect of the success of big brands, uncovering the secrets behind their remarkable achievements.

Natalie Viskere
Mar 264 min read


How is AI Transforming the World of Web Design?
AI will have evolved into a crucial component of web design, but let's dive into a specific task to see AI's pros and cons.

Natalie Viskere
Mar 243 min read


Unlocking the Power of 2025: Harnessing the Top 10 Web Design Trends
Discover how to effectively incorporate these innovative ideas into your website for a fresh and dynamic look.

Natalie Viskere
Mar 194 min read
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